Search Results - BRAND MANAGEMENT

  • Showing 1 - 1 results of 1
Refine Results
  1. 1
    STRATEGIC BRAND MANAGEMENT : BUILDING, MEASURING AND MANAGING BRAND EQUITY

    STRATEGIC BRAND MANAGEMENT : BUILDING, MEASURING AND MANAGING BRAND EQUITY by KELLER KEVIN LANE; PARAMESWARAN M G; JACOB ISSAC

    Published 2018
    Other Authors: “…BRAND MANAGEMENT…”
    Book
    Save to List
    Saved in:

Search Tools: