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Services marketing av Wirtz, Jochen

Övriga upphovsmän: “…Lovelock, Christopher H…”

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MARKETING CHALLENGES : CASES AND EXCERCISES av LOVELOCK CHRISTOPHER H

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SERVICE MARKETING;PEOPLE, TECHNOLOGY, STRATEGY av LOVELOCK CHRISTOPHER H

SERVICE MARKETING;PEOPLE, TECHNOLOGY, STRATEGY av LOVELOCK CHRISTOPHER H

MARKETING CHALLENGES:CASES AND EXERCISIES av LOVELOCK CHRISTOPHER H