Search Results - ZEITHAML VALARIE A; BITNER MARY JO; GREMLER DWAYNE D; PANDIT AJAY

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    SERVICES MARKETING:INTEGRATING CUSTOMER FOCUS ACROSS THE FIRM

    SERVICES MARKETING:INTEGRATING CUSTOMER FOCUS ACROSS THE FIRM by ZEITHAML VALARIE A; BITNER MARY JO; GREMLER DWAYNE D; PANDIT AJAY

    Published 2016
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