A Handbook for Trainers
A Handbook of Trainers
A-Z of Management Concepts and Models.
Management
BUSINESS RESEARCH METHODOLOGY
MARKETING RESEARCH
MARKETING
INTERNATIONAL MARKETING
CONSUMER BEHAVIOR
BUSINESS RESEARCH METHODS
MARKETING MANAGEMENT
MARKETING MANAGEMENT:INDIAN CASES
HUMAN RESOURCE MANAGEMENT
STRATEGIC BRAND MANAGEMENT : BUILDING, MEASURING AND MANAGING BRAND EQUITY
MARKETING RESEARCH : TEXT AND CASES
OPERATIONS AND SUPPLY MANAGEMENT
ENTREPRENUERSHIP
QUALITY MANAGEMENT
SUPPLY CHAIN MANAGEMENT : STRATEGY, PLANNING AND OPERATION
ORGANIZATIONAL BEHAVIOR