Kim, W. C. Blue Ocean Strategy: How to Create Uncontested Market Space and Make Competition Irrelevant. HBD.
Cita Chicago (17th ed.)Kim, W C. Blue Ocean Strategy: How to Create Uncontested Market Space and Make Competition Irrelevant. HBD.
Cita MLA (9th ed.)Kim, W C. Blue Ocean Strategy: How to Create Uncontested Market Space and Make Competition Irrelevant. HBD.
Atenció: Aquestes cites poden no estar 100% correctes.