PHILIP KOTLER. (1977). MARKETING MANAGEMENT ANALYSIS PLANNING AND CONTROL. PHI.
Čikaški stil citiranja (17. izdanje)PHILIP KOTLER. MARKETING MANAGEMENT ANALYSIS PLANNING AND CONTROL. NEW JERSEY: PHI, 1977.
MLA način citiranja (9. izdanje)PHILIP KOTLER. MARKETING MANAGEMENT ANALYSIS PLANNING AND CONTROL. PHI, 1977.
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