APA (7th ed.) Citation

Pringle, H. (2009). Brand immortality how brands can live long and prosper. Kogan Page.

Chicago Style (17th ed.) Citation

Pringle, H. Brand Immortality How Brands Can Live Long and Prosper. New Delhi: Kogan Page, 2009.

MLA (9th ed.) Citation

Pringle, H. Brand Immortality How Brands Can Live Long and Prosper. Kogan Page, 2009.

Warning: These citations may not always be 100% accurate.