Citazione Stile APA (7a Edizione)

Wilson, R., & Gilligan, C. (1997). Strategic marketing management planning implementation and control (2nd.). Butterworth.

Citazione stile Chigago Style (17a edizione)

Wilson, R., e C. Gilligan. Strategic Marketing Management Planning Implementation and Control. 2nd. Oxford: Butterworth, 1997.

Citatione MLA (9a ed.)

Wilson, R., e C. Gilligan. Strategic Marketing Management Planning Implementation and Control. 2nd. Butterworth, 1997.