Cita APA (7th ed.)

KOTLER, P. (2013). MARKETING MANAGEMENT (14TH ED.). PEARSON EDUCATION.

Cita Chicago (17th ed.)

KOTLER, PHILIP. MARKETING MANAGEMENT. 14TH ED. DELHI: PEARSON EDUCATION, 2013.

Cita MLA (9th ed.)

KOTLER, PHILIP. MARKETING MANAGEMENT. 14TH ED. PEARSON EDUCATION, 2013.