Citazione Stile APA (7a Edizione)

KOTLER PHILIP. (2008). PRINCIPLES OF MARKETING 12TH ED (12TH ED.). PEARSON PRENTICE HALL.

Citazione stile Chigago Style (17a edizione)

KOTLER PHILIP. PRINCIPLES OF MARKETING 12TH ED. 12TH ED. INDIA: PEARSON PRENTICE HALL, 2008.

Citatione MLA (9a ed.)

KOTLER PHILIP. PRINCIPLES OF MARKETING 12TH ED. 12TH ED. PEARSON PRENTICE HALL, 2008.