APA-ийн эшлэл(7 дахь хэвлэлт)

KOTLER PHILIP. (2008). PRINCIPLES OF MARKETING 12TH ED (12TH ED.). PEARSON PRENTICE HALL.

Чикаго-гийн эшлэл (17 дахь хэвлэлт)

KOTLER PHILIP. PRINCIPLES OF MARKETING 12TH ED. 12TH ED. INDIA: PEARSON PRENTICE HALL, 2008.

MLA -ийн эшлэл (9 дэх хэвлэлт)

KOTLER PHILIP. PRINCIPLES OF MARKETING 12TH ED. 12TH ED. PEARSON PRENTICE HALL, 2008.