Cytowanie według stylu APA (wyd. 7)

KELLER KEVIN LANE. (2008). STRATEGIC BRAND MANAGEMENT: BUILDING, MEASURING AND MANAGING BRAND EQUITY 3RD ED (3RD ED.). PEARSON PRENTICE HALL.

Cytowanie według stylu Chicago (wyd. 17)

KELLER KEVIN LANE. STRATEGIC BRAND MANAGEMENT: BUILDING, MEASURING AND MANAGING BRAND EQUITY 3RD ED. 3RD ED. INDIA: PEARSON PRENTICE HALL, 2008.

Cytowanie według stylu MLA (wyd. 9)

KELLER KEVIN LANE. STRATEGIC BRAND MANAGEMENT: BUILDING, MEASURING AND MANAGING BRAND EQUITY 3RD ED. 3RD ED. PEARSON PRENTICE HALL, 2008.