STRATEGIC BRAND MANAGEMENT: BUILDING, MEASURING AND MANAGING BRAND EQUITY 3RD ED.

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Dades bibliogràfiques
Autor principal:	KELLER KEVIN LANE
Format:	Llibre
Publicat:	INDIA PEARSON PRENTICE HALL 2008
Edició:	3RD ED.
Matèries:	BRAND MANAGEMENT,MANAGEMENT,STRATEGIC BRAND MANAGEMENT,BRAND EQUITY
Etiquetes:	Afegir etiqueta Sense etiquetes, Sigues el primer a etiquetar aquest registre!

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