STRATEGIC BRAND MANAGEMENT: BUILDING, MEASURING AND MANAGING BRAND EQUITY 3RD ED.
Add first rating

STRATEGIC BRAND MANAGEMENT: BUILDING, MEASURING AND MANAGING BRAND EQUITY 3RD ED.

Show other versions (1)
Saved in:
Bibliographic Details
Main Author: KELLER KEVIN LANE
Format: Book
Published: INDIA PEARSON PRENTICE HALL 2008
Edition:3RD ED.
Subjects:
BRAND MANAGEMENT,MANAGEMENT,STRATEGIC BRAND MANAGEMENT,BRAND EQUITY
Tags: Add Tag
No Tags, Be the first to tag this record!
Be the first to leave a comment!
You must be logged in first

Similar Items