APA-referens (7:e uppl.)

Bund , B. (2006). The outside- in corporation: How to build a customer- centric organisation for breakthrough results. Tata McGraw Hill Publ.

Chicago-referens (17:e uppl.)

Bund , Barbara. The Outside- in Corporation: How to Build a Customer- Centric Organisation for Breakthrough Results. New Delhi: Tata McGraw Hill Publ, 2006.

MLA-referens (9:e uppl.)

Bund , Barbara. The Outside- in Corporation: How to Build a Customer- Centric Organisation for Breakthrough Results. Tata McGraw Hill Publ, 2006.