APA način citiranja (7. izdanje)

Kotler, P. (1991). Principles of marketing (5th.). Prentice Hall.

Čikaški stil citiranja (17. izdanje)

Kotler, Philip. Principles of Marketing. 5th. New Delhi: Prentice Hall, 1991.

MLA način citiranja (9. izdanje)

Kotler, Philip. Principles of Marketing. 5th. Prentice Hall, 1991.