Callen, B. Manager`s guide to marketing, advertising and publicity. Mcgraw - Hill.
芝加哥风格引文Callen, Barry. Manager`s Guide to Marketing, Advertising and Publicity. New York: Mcgraw - Hill.
MLA引文Callen, Barry. Manager`s Guide to Marketing, Advertising and Publicity. Mcgraw - Hill.
警告：这些引文格式不一定是100％准确.