Cita APA (7a ed.)

Sengupta, S. (2005). Brand positioning strategies for competitive advantage 2nd ed.

Cita Chicago Style (17a ed.)

Sengupta, Subroto. Brand Positioning Strategies for Competitive Advantage 2nd Ed. New Delhi, 2005.

Cita MLA (9a ed.)

Sengupta, Subroto. Brand Positioning Strategies for Competitive Advantage 2nd Ed. 2005.