APA način citiranja (7. izdanje)

Sengupta, S. (2005). Brand positioning strategies for competitive advantage 2nd ed.

Čikaški stil citiranja (17. izdanje)

Sengupta, Subroto. Brand Positioning Strategies for Competitive Advantage 2nd Ed. New Delhi, 2005.

MLA način citiranja (9. izdanje)

Sengupta, Subroto. Brand Positioning Strategies for Competitive Advantage 2nd Ed. 2005.