Sengupta, S. (2005). Brand positioning strategies for competitive advantage 2nd ed.
Chicago (17e ed.) BronvermeldingSengupta, Subroto. Brand Positioning Strategies for Competitive Advantage 2nd Ed. New Delhi, 2005.
MLA (9e ed.) BronvermeldingSengupta, Subroto. Brand Positioning Strategies for Competitive Advantage 2nd Ed. 2005.
Let op: Deze citaties zijn niet altijd 100% accuraat.