APA (7th ed.) Citation

Gupta, S. (2008). Managing customers as investments. Pearson Power.

Chicago Style (17th ed.) Citation

Gupta, Sunil. Managing Customers as Investments. New Delhi: Pearson Power, 2008.

MLA (9th ed.) Citation

Gupta, Sunil. Managing Customers as Investments. Pearson Power, 2008.