Kapferer ,Jean- Noel. (1997). strategic brand Management. Kogan Page.
Chicago Style (17th ed.) CitationKapferer ,Jean- Noel. Strategic Brand Management. London: Kogan Page, 1997.
MLA引文Kapferer ,Jean- Noel. Strategic Brand Management. Kogan Page, 1997.
警告:這些引文格式不一定是100%准確.