APA引文

Kapferer ,Jean- Noel. (1997). strategic brand Management. Kogan Page.

芝加哥风格引文

Kapferer ,Jean- Noel. Strategic Brand Management. London: Kogan Page, 1997.

MLA引文

Kapferer ,Jean- Noel. Strategic Brand Management. Kogan Page, 1997.

警告：这些引文格式不一定是100％准确.