APA (7th ed.) Citation

Aaker, D. (1995). Advertising Management. Prentice Hall of India.

Chicago Style (17th ed.) Citation

Aaker, D. Advertising Management. New Delhi: Prentice Hall of India, 1995.

MLA (9th ed.) Citation

Aaker, D. Advertising Management. Prentice Hall of India, 1995.

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