Jones, J. (2001). What is in a brand?: Building a brand equity through advertising.
Chicago Style (17th ed.) CitationJones, John. What Is in a Brand?: Building a Brand Equity Through Advertising. New Delhi, 2001.
ציטוט MLAJones, John. What Is in a Brand?: Building a Brand Equity Through Advertising. 2001.
אזהרה: ציטוטים אלה לעיתים לא מדויקים ב 100%.