What is in a brand?: building a brand equity through advertising

Furkejuvvon:

Bibliográfalaš dieđut
Váldodahkki:	Jones, John
Materiálatiipa:	Girji
Almmustuhtton:	New Delhi 2001
Fáttát:
Fáddágilkorat:	Lasit fáddágilkoriid Eai fáddágilkorat, Lasit vuosttaš fáddágilkora!

Geahča maid

WHAT`S IN A BRAND? BUILDING BRAND EQUITY THROUGH ADVERTISING
Dahkki: JONES JOHN PHILIP
Almmustuhtton: (1998)

WHAT`S IN A BRAND ? : BUILDING BRAND EQUITY THROUGH ADVERTISING
Dahkki: JONES JOHN PHILIP
Almmustuhtton: (1998)

Whats in a Brand: Building Brand Equity Through Adevertising
Dahkki: Jones John Philip
Almmustuhtton: (1998)

Brand Building through Advertising
Dahkki: Sethna Sharzad

What's in A Brand?
Dahkki: Jones, John Philip
Almmustuhtton: (1998)

What's in a brand?
Dahkki: Jones, John Philip
Almmustuhtton: (1998)

What's in a brand?
Dahkki: Jones, John Philip
Almmustuhtton: (1998)

What's in a brand ?
Dahkki: Jones, John Philip
Almmustuhtton: (1998)

What's in a brand?
Dahkki: Jones, John Philip
Almmustuhtton: (1998)

What's in a brand
Dahkki: Jones, J
Almmustuhtton: (1998)

WHATS IN A NAME? ADVERTISING AND THE CONCEPT OF BRANDS
Dahkki: JONES JOHN PHILIP
Almmustuhtton: (1986)

What's in a name?: Advertising and the Concept of Brands
Dahkki: Jones, John Philip
Almmustuhtton: (2007)

Brand equity on the wheel of advertising
Dahkki: Agrawal, Noopur
Almmustuhtton: (2009)

Brand equity on the wheel of advertising
Dahkki: Agrawal, Noopur
Almmustuhtton: (2009)

What's in a Name?: advertising and the concept of brands
Dahkki: Jones, J
Almmustuhtton: (2003)

Brand building advertising
Dahkki: Parameswaran, M
Almmustuhtton: (2002)

ADVERTISING AND BRAND BUILDING
Dahkki: PONGIANNAN, K.
Almmustuhtton: (2012)

ADVERTISING AND BRAND BUILDING
Dahkki: PONGIANNAN, K.
Almmustuhtton: (2012)

Advertising and brand building
Dahkki: Pongiannan, K.
Almmustuhtton: (2012)

Connective branding building brand equity in a demanding world
Dahkki: Fisher - Buttinger, C
Almmustuhtton: (2008)

BRAND EQUITY AND THE CHALLENGE OF BRANDING
Dahkki: MARKET RES. SOC. OF INDIA
Almmustuhtton: (1993)

The strategy of Global Branding and Brand Equity
Dahkki: Lee, Alvin and Others
Almmustuhtton: (2015)

The strategy of Global Branding and Brand Equity
Dahkki: Lee, Alvin and Others
Almmustuhtton: (2015)

MANAGING BRAND EQUITY
Dahkki: AAKER DAVID A.
Almmustuhtton: (1991)

ROAD TO BRAND EQUITY
Dahkki: HENRY D
Almmustuhtton: (2004)

MANAGING BRAND EQUITY
Dahkki: AAKER DAVID A
Almmustuhtton: (1991)

Managing brand equity
Dahkki: Aaker, D

Managing brand equity
Dahkki: Aaker , David
Almmustuhtton: (1996)

Brand equity management
Dahkki: Martin, Paul
Almmustuhtton: (2009)

Brand equity management
Dahkki: Martin, Paul
Almmustuhtton: (2009)

MANAGING BRAND EQUITY
Dahkki: AAKER DAVID
Almmustuhtton: (1991)

STRATEGIC BRAND MANAGEMENT : Building Measuring and Managing Brand Equity
Dahkki: KELLER KAVIN LANE
Almmustuhtton: (2020)

Strategic Brand Management: Building, Measuring, and Managing Brand Equity
Dahkki: Keller, Kevin Lane
Almmustuhtton: (2015)

Strategic Brand Management: Building, Measuring, and Managing Brand Equity
Dahkki: Keller, Kvin Lane
Almmustuhtton: (2015)

Strategic brand management : Building, Measuring, and Managing Brand Equity
Dahkki: Keller, Kevin Lane
Almmustuhtton: (2019)

Strategic Brand Management: Building, Measuring, and Managing Brand Equity
Dahkki: Keller, Kevin Lane
Almmustuhtton: (2020)

Strategic brand management : building, measuring, and managing brand equity
Dahkki: Keller, Kevin Lane
Almmustuhtton: (2022)

Strategic brand management : building, measuring, and managing brand equity
Dahkki: Keller, Kevin Lane
Almmustuhtton: (2015)

Strategic brand management building measuring and managing brand equity
Dahkki: Keller, K
Almmustuhtton: (2005)

Strategic brand management building measuring and managing brand equity
Dahkki: Keller, K
Almmustuhtton: (2003)