Sengupta, S. (1994). Brand Positioning: Strategies for competitive advantage. Tata McGraw Hill pub.co.ltd.
Chicago-čujuhus (17. p.)Sengupta, Subroto. Brand Positioning: Strategies for Competitive Advantage. New delhi: Tata McGraw Hill pub.co.ltd, 1994.
MLA-čujuhus (9. p.)Sengupta, Subroto. Brand Positioning: Strategies for Competitive Advantage. Tata McGraw Hill pub.co.ltd, 1994.
Muitte dárkkistit čujuhemiid riektatvuođa, ovdal go geavahat daid iežat deavsttas.