APA (7th ed.) Citation

Aaker, D. (1989). Advertising management (3rd.). Prentice.

Chicago Style (17th ed.) Citation

Aaker, David. Advertising Management. 3rd. New Delhi: Prentice, 1989.

MLA (9th ed.) Citation

Aaker, David. Advertising Management. 3rd. Prentice, 1989.