APA (7th ed.) Citation

Bliss, P. (1976). Marketing managementand the behavioral enviornment. prentice Hall of India.

Chicago Style (17th ed.) Citation

Bliss, Perry. Marketing Managementand the Behavioral Enviornment. New Delhi: prentice Hall of India, 1976.

MLA (9th ed.) Citation

Bliss, Perry. Marketing Managementand the Behavioral Enviornment. prentice Hall of India, 1976.

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