Srinivasan R. (2012). Services marketing (3rd ed.). PHI Learning.
Chicago Style (17th ed.) CitationSrinivasan R. Services Marketing. 3rd ed. New Delhi: PHI Learning, 2012.
MLA (9th ed.) CitationSrinivasan R. Services Marketing. 3rd ed. PHI Learning, 2012.
Warning: These citations may not always be 100% accurate.