Bedekar, S. (1991). Marketing concepts and strategies. Oxford Univ. Press.
芝加哥风格引文Bedekar, S. Marketing Concepts and Strategies. Bombay: Oxford Univ. Press, 1991.
MLA引文Bedekar, S. Marketing Concepts and Strategies. Oxford Univ. Press, 1991.
警告：这些引文格式不一定是100％准确.