Mathur, U. (2008). Advertising management: Text and cases (3rd.). New Age International.
Chicago Style (17th ed.) CitationMathur, U.C. Advertising Management: Text and Cases. 3rd. New Delhi: New Age International, 2008.
MLA (9th ed.) CitationMathur, U.C. Advertising Management: Text and Cases. 3rd. New Age International, 2008.
Warning: These citations may not always be 100% accurate.