Cheverton, P. (2000). Key marketing skills ( with floppy). Kogan Page.
Chicago Style (17th ed.) CitationCheverton, Peter. Key Marketing Skills ( with Floppy). London: Kogan Page, 2000.
MLA (9th ed.) CitationCheverton, Peter. Key Marketing Skills ( with Floppy). Kogan Page, 2000.
Warning: These citations may not always be 100% accurate.