Cheverton, P. (2000). Key marketing skills ( with floppy). Kogan Page.
Cita Chicago Style (17a ed.)Cheverton, Peter. Key Marketing Skills ( with Floppy). London: Kogan Page, 2000.
Cita MLA (9a ed.)Cheverton, Peter. Key Marketing Skills ( with Floppy). Kogan Page, 2000.
Precaución: Estas citas no son 100% exactas.