Lovelock, C. (2001). Services marketing: People ,technology,strategy. Addison Wesley Longman.
Chicago Style (17th ed.) CitationLovelock, Christopher. Services Marketing: People ,technology,strategy. Delhi: Addison Wesley Longman, 2001.
MLA citiranjeLovelock, Christopher. Services Marketing: People ,technology,strategy. Addison Wesley Longman, 2001.
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