Ries, A. (1999). The 22 immutable laws of branding. Harper Collins.
Chicago Style (17th ed.) CitationRies, Al. The 22 Immutable Laws of Branding. London: Harper Collins, 1999.
MLA (9th ed.) CitationRies, Al. The 22 Immutable Laws of Branding. Harper Collins, 1999.
Warning: These citations may not always be 100% accurate.