Ries, A. (1999). The 22 immutable laws of branding. Harper Collins.
Citación estilo ChicagoRies, Al. The 22 Immutable Laws of Branding. London: Harper Collins, 1999.
Cita MLARies, Al. The 22 Immutable Laws of Branding. Harper Collins, 1999.
Warning: These citations may not always be 100% accurate.