Citazione Stile APA (7a Edizione)

Aaker, D. (1995). Marketing research (5th.). John wiley.

Citazione stile Chigago Style (17a edizione)

Aaker, David. Marketing Research. 5th. New york: John wiley, 1995.

Citatione MLA (9a ed.)

Aaker, David. Marketing Research. 5th. John wiley, 1995.