Tull. (1984). Marketing research (3rd.). Macmillan.
Cita Chicago (17th ed.)Tull. Marketing Research. 3rd. New York: Macmillan, 1984.
Cita MLA (9th ed.)Tull. Marketing Research. 3rd. Macmillan, 1984.
Atenció: Aquestes cites poden no estar 100% correctes.