Rapp, S. (1987). Maximarketing: The new direction in advertising. McGraw Hill.
Chicagoスタイル(17版)引用形式Rapp, Stan. Maximarketing: The New Direction in Advertising. NewYork: McGraw Hill, 1987.
MLA(9版)引用形式Rapp, Stan. Maximarketing: The New Direction in Advertising. McGraw Hill, 1987.
警告: この引用は必ずしも正確ではありません.