APA (7th ed.) Citation

McDonald, M. (2005). Marketing plans: How to prepare them: how to use them. Elsevier International.

Chicago Style (17th ed.) Citation

McDonald, Malcolm. Marketing Plans: How to Prepare Them: How to Use Them. Amsterdam: Elsevier International, 2005.

MLA (9th ed.) Citation

McDonald, Malcolm. Marketing Plans: How to Prepare Them: How to Use Them. Elsevier International, 2005.