Hooley, G. J. (2009). Marketing strategy & competitive positioning 4ed (4.). Pearson Education.
Style de citation Chicago (17e éd.)Hooley, Graham J. Marketing Strategy & Competitive Positioning 4ed. 4. New Delhi: Pearson Education, 2009.
Style de citation MLA (9e éd.)Hooley, Graham J. Marketing Strategy & Competitive Positioning 4ed. 4. Pearson Education, 2009.
Attention : ces citations peuvent ne pas être correctes à 100%.