Lua APA (7ú heag.)

Shaw, R. (2001). Improving marketing effectiveness. Profiles books.

Lua i Stíl Chicago (17ú heag.)

Shaw, Robert. Improving Marketing Effectiveness. London: Profiles books, 2001.

Lua MLA (9ú heag.)

Shaw, Robert. Improving Marketing Effectiveness. Profiles books, 2001.

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