Govindarajan, V. (2010). The other side of innovation. Harvard Business School Press.
Cita Chicago (17th ed.)Govindarajan, Vijay. The Other Side of Innovation. Boston: Harvard Business School Press, 2010.
Cita MLA (9th ed.)Govindarajan, Vijay. The Other Side of Innovation. Harvard Business School Press, 2010.
Atenció: Aquestes cites poden no estar 100% correctes.