Natten, A. (2005). Branding TV: Principles and practices. Elsevier International.
Cita Chicago (17th ed.)Natten, Alan. Branding TV: Principles and Practices. Amsterdam: Elsevier International, 2005.
Cita MLA (9th ed.)Natten, Alan. Branding TV: Principles and Practices. Elsevier International, 2005.
Atenció: Aquestes cites poden no estar 100% correctes.