Kumar, R. (2009). Managing Indian brand: Marketing concepts and strategies (second.). Vikas Publications.
Chicago Style (17th ed.) CitationKumar, Ramesh. Managing Indian Brand: Marketing Concepts and Strategies. second. Noida: Vikas Publications, 2009.
MLA (9th ed.) CitationKumar, Ramesh. Managing Indian Brand: Marketing Concepts and Strategies. second. Vikas Publications, 2009.
Warning: These citations may not always be 100% accurate.