Bogart, L. (1995). Strategy in advertising. NTC Pub.
Cita Chicago Style (17a ed.)Bogart, Leo. Strategy in Advertising. Illionis: NTC Pub, 1995.
Cita MLA (9a ed.)Bogart, Leo. Strategy in Advertising. NTC Pub, 1995.
Precaución: Estas citas no son 100% exactas.