Cita APA (7th ed.)

Panda, T. K. (2009). Marketing management: Text and cases (with CD) (second.). Excel.

Cita Chicago (17th ed.)

Panda, Tapan K. Marketing Management: Text and Cases (with CD). second. New delhi: Excel, 2009.

Cita MLA (9th ed.)

Panda, Tapan K. Marketing Management: Text and Cases (with CD). second. Excel, 2009.