Panda, T. K. (2009). Marketing management: Text and cases (with CD) (second.). Excel.
Cita Chicago Style (17a ed.)Panda, Tapan K. Marketing Management: Text and Cases (with CD). second. New delhi: Excel, 2009.
Cita MLA (9a ed.)Panda, Tapan K. Marketing Management: Text and Cases (with CD). second. Excel, 2009.
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