Cita APA (7th ed.)

Kotler, P. (2006). Marketing Management (12th.). Prentic-Hall of Ind.

Cita Chicago (17th ed.)

Kotler, Philip. Marketing Management. 12th. New Delhi: Prentic-Hall of Ind, 2006.

Cita MLA (9th ed.)

Kotler, Philip. Marketing Management. 12th. Prentic-Hall of Ind, 2006.